Privacy Policy

BetterPings is a lead enrichment and identity matching API operated by Higher Ed Growth LLC d/b/a Inquir ("BetterPings," "we," "us," or "our").

BetterPings provides software tools that allow businesses to submit limited lead information such as name, email address, phone number, or geographic indicators and receive enriched identity information and match confidence scoring in response.

This Privacy Policy explains how BetterPings collects, uses, processes, and protects information when:

• Users visit the BetterPings website
• Developers access our documentation
• Businesses use the BetterPings API
• Customers interact with our platform or services

BetterPings is designed primarily for business customers, including:

• Lead generation companies
• Marketing platforms
• Software developers
• Marketing agencies
• CRM systems

These customers may submit limited identity signals through the BetterPings API in order to receive enriched data responses. This Privacy Policy describes how information is processed by BetterPings when operating these services.

BetterPings is owned and operated by:

This Privacy Policy applies to:

• The BetterPings website
• The BetterPings API platform
• Developer documentation
• Integrations using the BetterPings service
• Associated services operated by Higher Ed Growth LLC under the BetterPings brand

This Privacy Policy does not apply to third-party services or websites that integrate with BetterPings. Customers using the BetterPings API remain responsible for their own privacy policies and data handling practices.

BetterPings may process several categories of information.

BetterPings customers may submit lead data through API integrations. Customers represent and warrant that they have the legal right to submit this information and that the data was collected in compliance with applicable laws.

BetterPings processes submitted data for the purpose of providing enrichment services to the requesting customer. In many cases, BetterPings acts as a service provider or processor on behalf of its customers.

BetterPings may obtain information from multiple sources including:

• Data submitted by customers
• Publicly available information
• Licensed data providers
• Proprietary matching systems
• Statistical modeling and identity matching technologies

BetterPings may combine signals from these sources to generate enriched responses.

Information processed by BetterPings may be used to:

• Operate the BetterPings API platform
• Return enriched lead data to customers
• Generate match confidence scores
• Improve identity matching algorithms
• Monitor and secure the platform
• Detect fraud or misuse
• Maintain system performance
• Comply with legal obligations

Information may also be used to improve the accuracy and reliability of our enrichment systems.

BetterPings may not be used for unlawful purposes. Customers may not use the service for:

• Identity theft
• Stalking or harassment
• Discrimination
• Credit eligibility decisions
• Employment background screening
• Housing eligibility decisions
• Insurance underwriting
• Unlawful marketing practices
• Any activity prohibited by applicable law

BetterPings reserves the right to suspend or terminate accounts that violate these restrictions.

BetterPings may retain information including:

• API request data
• Enrichment results
• System logs
• Security monitoring data

Retention periods may vary depending on:

• Operational requirements
• Fraud prevention
• System integrity
• Legal obligations

Some records may be retained for longer periods where required by law.

BetterPings implements reasonable technical and organizational safeguards including:

• Encrypted API communication (HTTPS)
• Secure cloud infrastructure
• Access controls
• System monitoring
• Abuse detection systems

While we take reasonable steps to protect information, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

BetterPings may use third-party providers to support its services including:

• Cloud infrastructure providers
• Analytics services
• Payment processors
• Infrastructure vendors
• Licensed data providers

These providers may process limited information necessary to operate the BetterPings service.

Residents of certain U.S. states may have rights including:

• The right to access personal information
• The right to request deletion
• The right to request correction
• The right to obtain a copy of personal information
• The right to opt out of certain data uses

Requests may be submitted to privacy@betterpings.com. We will respond to requests in accordance with applicable law.

BetterPings may disclose information where required by:

• Court orders
• Law enforcement requests
• Regulatory authorities
• Legal proceedings

We may also disclose information where necessary to:

• Protect our legal rights
• Investigate fraud or abuse
• Enforce our terms of service

BetterPings may update this Privacy Policy from time to time. When updates occur, the revised version will be posted on this page with an updated revision date.

Continued use of the service after changes are posted constitutes acceptance of the updated policy.