Replace full address fields with ZIP — and increase your revenue per lead.
BetterPings enriches and normalizes lead data after submit, so your buyers accept more leads and pay higher ping prices.
Built for ping-post lead generation and buyer-ready data delivery.
100 free enrichment credits every month. No credit card required.
How it works
Send 5 fields. Get 14 back.
One API call returns a full, graded lead record — complete mailing address, match confidence score, and inferred IP — from just 5 form fields.
And deliver buyer-ready leads that get accepted and priced higher in your ping post workflow.
5 fields in
14 fields returned
Results returned in real time with match confidence scoring and inferred IP signals.
The revenue impact
Why this increases your RPL
Every improvement compounds into higher revenue per lead across your pipeline.
Higher acceptance rates
Buyers reject leads with incomplete or messy address data. BetterPings returns normalized, complete records that pass buyer validation.
Better ping prices
More complete and trustworthy data scores higher in ping trees and receives better bids from buyers.
Fewer bad leads
When enrichment fails, it's often because the input data is fake — saving you from passing low-quality leads downstream.
Higher form conversion
ZIP-only forms reduce friction and increase completion rates. Fewer fields means more leads at the top of your funnel.
Use cases
Built for your workflow
See how operators use the lead enrichment API to increase revenue across different lead verticals.
Ping Post Enrichment
Enrich leads before they enter the ping tree to increase bid prices and acceptance rates.
Insurance Leads
Deliver complete, verified insurance leads that carriers and aggregators accept at higher rates.
Home Services Leads
Turn ZIP-only submissions into full-address leads that home services buyers pay more for.
Purpose-built
Built for ping-post lead generation
BetterPings speaks the language of ping trees, acceptance rates, and revenue per lead — because that's what it was built for.
Cleaner payloads → higher bid confidence
More accepted leads → higher yield
Better normalization → improved routing outcomes
Fewer rejects → less wasted traffic
Inside the dashboard
Monitor every enrichment in real time.
Monitor credits, enrichment results, integrations, and API activity from one dashboard.
Monitor credits, sources, and recent request outcomes
Credits Remaining
4,833
Used This Month
210
Total Enrichments
211
Active Sources
2
Sources
| NAME | SOURCE ID | STATUS |
| Acme Lead Gen | src_7f3a9c2e814d | active |
| Solar Leads Pro | src_b41e8d5f92a7 | active |
Recent Requests
High Match
95% Match Confidence
Lead Submitted
Enriched Result