Home services lead enrichment

    Home services leads — complete address data from just a ZIP code.

    HVAC, roofing, plumbing, solar — home services buyers need a full address to dispatch. BetterPings enriches your leads after submit so they pass validation and get priced higher.

    Contractors can't dispatch without a real address — incomplete leads get rejected immediately.

    100 free enrichment credits every month. No credit card required.

    The problem

    No address = no dispatch = no sale

    Home services buyers need the physical address to dispatch a technician or contractor. Leads without a complete, validated address get rejected outright.

    Buyers need the address

    A contractor can't show up at a ZIP code. They need the street address to dispatch.

    Incomplete = rejected

    Leads missing street, city, or state fail buyer validation and never convert to a job.

    Manual entry causes errors

    Consumers mistype addresses on forms, leading to undeliverable records and rejections.

    How it works

    ZIP-only form → full address after submit

    The consumer fills out a short form. BetterPings enriches the lead with the full street address, city, state, country, and inferred IP. The buyer gets a dispatchable record.

    1

    Short form

    Consumer submits first name, last name, phone, email, and ZIP.

    2

    Enrichment

    BetterPings resolves the full address, match confidence, and inferred IP in real time.

    3

    Buyer delivery

    The buyer receives a complete, dispatchable lead record.

    The contract

    Send 5 fields — first name, last name, phone, email, and ZIP

    postal_code is required — not state. The full address comes from enrichment, not the consumer.

    first_namerequired
    last_namerequired
    phonerequired
    emailrequired
    postal_coderequired

    Revenue impact

    More accepted leads = more dispatched jobs

    Higher acceptance rates, higher ping prices, fewer returns. More of your leads turn into dispatched jobs for the buyer.

    Higher acceptance

    Complete address data passes buyer validation consistently

    Better ping prices

    Buyers bid more for leads they can trust and dispatch immediately

    Fewer returns

    Accurate addresses mean fewer post-sale rejections

    Verticals

    Works across home services verticals

    Any home services vertical where the buyer needs a physical address to dispatch.

    HVAC
    Roofing
    Plumbing
    Solar
    Pest Control
    Landscaping
    Electrical
    Garage Doors

    Failed enrichment filters junk leads

    If BetterPings can't return an address, the lead is often fake or low quality. Filter before you send to a buyer — protect your acceptance rates and your reputation.